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The Local

About The Local

At The Local, our Professional Services in New Braunfels, TX provides a friendly space for families, neighbors, and local groups to gather. Rated 4.80 from many reviews, we focus on creating a positive experience with great service and quality and accessible facilities.

★★★★★ 4.80 rating (60 reviews)
The Local
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Customer Reviews
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Real Shopper Reviews

Quality Products

Carefully curated selection

Expert Staff

Friendly, knowledgeable help

Great Value

Competitive pricing always

Happy Customers

Satisfaction guaranteed

Our Collections

Featured Products

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New Arrivals

Fresh inventory arriving regularly. Be the first to see what's new.

Special Offers

Amazing deals and seasonal promotions you won't want to miss.

The Local

Shop With Confidence

Whether you're looking for something specific or just browsing, our knowledgeable team is here to help you find exactly what you need.

4.80
Star Rating
60+
Happy Customers

Customer Reviews

What shoppers say about us

Frank Dubuisson

Frank Dubuisson

6 years ago

I am not one to write my own reviews, but this store prompted me to do so for the first time!!! Great little shop that offers a big experience and something for everyone. Returning today to buy my wife some earrings she regretted not getting immediately after we left and love supporting small business. The Local breaks the mold and will exceed your expectations.

Max Wimmer

Max Wimmer

6 years ago

My whole family loves this store. There really is something for everyone. It is the one "boutique" that my wife pulls me into that I really do not mind going into. Cool stuff for men, nice jewelry and clothes for ladies and knickknacks and gadgets for everyone. If you're looking for a place to shop for birthdays or anniversaries go to The Local, you will not be let down.

Jan Ingebretson

Jan Ingebretson

5 years ago

I’m so glad I know about this shop. The local is in downtown New Braunfels. Parking is very easy in front of the shop or in a lot across the street. The vibe of The Local is laid back with a lot of class. Vintage offerings with so many unique items are presented throughout the shop. This is my go to shop for special gifts for men or women. They support local artist and have a very healthy plant collection as well. The Local carries some amazing candles, men’s toiletries, women’s jewelry and clothing. They carry many current trends in clothing and jewelry. They have a charming little sitting area where you can check out their old & new books. You’ll feel like you’ve walked into a friends home when shopping here, the staff is fabulous.

Rebecca Hopp

Rebecca Hopp

year ago

Great shop, I always look for a local handmade/art store when traveling. This one was excellent, be sure to join their email list for a good coupon!

Christine Bowden

Christine Bowden

year ago

Every time I come in here, they take all my money! And I’m not complaining one bit because I LOVE everything I have purchased from here! They were even so sweet to custom order me some leather bound calendars that I had purchased the previous year and needed 2024! The shop owner is the best when it comes to curating her store, so beautifully done!

Austin Wingfield

Austin Wingfield

4 months ago

This store has everything you need to become a local. We love visiting the store whenever we are downtown. We will definitely be back

Sophia Hedfelt

Sophia Hedfelt

3 years ago

Such a cute store!! They have plants and clothes and super cute drink wear and jewelry and new braunfels gear!!! There’s everything you need!! You can spoil yourself and get something cute to wear (men and women) or you can find a beautiful gift for someone or a very cool one of a kind souvenir! I’m coming back for the long sleeve mustard yellow Texas shirt next time!! Oh and to top it off, I told the 2 very kind ladies in the front I was going to a bridal shower - they wrapped up my gift I bought all nice and neat!!!! Totally felt the love from this place! Can’t wait to come back!

Bailey Fox

Bailey Fox

2 years ago

The local has been one of my favorite stores in New Braunfels for years. I especially love that one of my favorite artists sells her prints, calendars, stickers, and paintings at The Local. If you're ever in there be sure to check out StationaryBakery!

Ashley Herod

Ashley Herod

10 months ago

As an NB native, this is my go to favorite place! They have the cutest clothes, the most unique and high quality gifts and treasures, and an amazing selection of beautiful jewelry and fun coffee table books! And the local NB artwork will keep you staring for hours (and wanting you to start your own collection)! The best part is they’re always changing, rearranging and updating their inventory and store so every time you go back there’s new must-haves you’ll find! Whether you life here or you’re visiting you have to make a stop at The Local!

Lisa Morris

Lisa Morris

11 months ago

The Local is a fabulous Boutique. The clothes are beautiful and very stylish. Loved all the Jewelry. Plenty of gift ideas. The Customer Service was wonderful by Kat, Kayla, and Gen.

Frequently Asked Questions

Common questions about The Local

Business Features

Highlights & Amenities

Accessibility

  • Wheelchair-accessible car park
  • Wheelchair-accessible entrance

From the business

  • Small Business

Service options

  • In-store pick-up
  • In-store shopping
  • On-site services
  • Delivery

Planning

  • Quick visit

Payments

  • Credit cards
  • Debit cards
  • NFC mobile payments

Visit Our Store

Stop by and see us. We'd love to help you find what you're looking for.

Location

146 N Castell Ave, New Braunfels, TX 78130, United States

Store Hours

Closed · Saturday 10 AM-8 PM
Sunday 11 AM-4 PM
Monday 10 AM-6 PM
Tuesday 10 AM-6 PM
Wednesday 10 AM-6 PM
Thursday 10 AM-6 PM
Friday 10 AM-8 PM
Saturday 10 AM-8 PM
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